KFC, the erstwhile Kentucky Fried Chicken, has introduced a special meal promotion with a novel pricing twist: It costs 1 cent a calorie, reports WalletPop.

The 395-calorie Kentucky Grilled Chicken meal comes with a drumstick and thigh, green beans, mashed potatoes, and gravy. For that square meal, customers pay $3.95.

KFC might also have just stumbled on one of the only ways to get Americans back into shape: connect dollars with calories.

Photo by KFC.

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