Cloud computing is one of those classic disruptions to a business that over time becomes part of the fabric for a how a company operates, writes Alex Williams over at ReadWriteWeb.
You can either get into it now and be a leader or wait and join with the rest of the masses. That’s not to say going with the masses is a bad thing. Every company has a different timeline.
But take this into consideration:
Think you can’t take on the big companies in your market? Think again. A study by K2 Advisory finds that adoption rates by smaller organizations of public cloud and SaaS services from vendors such as Amazon and Google will outpace the adoption rate of larger enterprises by a factor of two.
That means while the big guys are scratching their heads, the smaller, smarter players can potentially make inroads into markets where they could not go before. Why? It’s just easier to scale and integrate on a global scale.
Cloud services leverage the massive server capacity available. It’s elastic in nature, meaning it can scale up or down, based on demand for the service. A small business can expense the cost as opposed to purchasing an IT asset such as a server.
It’s a big reason why online services for small business have grown at such a clip. For example, online content management systems are now available that can be used as an alternative to making investments in services that require substantial IT investments. It has meant that small startups are competing in much larger markets against very big competitors.
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