The Power Of Women

Each woman wanted to find a way to express their creativity while placing success in their own hands, says the Redding Record Searchlight.

Here they share why they launched their own businesses and the lessons they have learned along the way.

Kimberly Woods was 28 when she opened The Kimberly Nicole Boutique in Redding in July 2008. A former schoolteacher from Southern California, Woods always had a strong affinity for artistry, creativity and women’s fashion. So when a storefront location became available up north, Woods took a chance and made the transition.

“I’ve always wanted to have a business at some point, but I didn’t know that it would happen quite as soon as it did for me,” Woods said. “I was really blessed in the sense that it did.”

Semira Sindorf has been in business for herself since she was 21. Now at 29, she is owner of The Roots Hair Studio in Redding. Sindorf previously owned another hair salon in Redding but now focuses solely on Roots. Desiring to express her artistic flair and to have the freedom of working for herself, Sindorf was passionate to obtain her business dream.

“I love the freedom and creativity of owning my own business, and it’s the best way of expressing myself artistically,” said Sindorf.

Sindorf has embraced the challenges of running her own business and feels the benefits outweigh the downsides.

“It’s very stressful and difficult dealing with the everyday details of being the person in charge, but it’s very rewarding at the same time,” Sindorf said. “That’s what I like about it; it gives me a challenge every day.”

Jessica Murr has been in business for herself for the past three years as a real estate agent and is in the process of opening a commercial real estate management company. At age 24, Murr credits her independent nature for thriving as an entrepreneur.

“I love not having that inherent dependency of having someone else employ me,” Murr said. “It’s exhilarating knowing that I’m the one in control.”

What initially lured Murr to working for herself was the flexibility factor and being in charge of her own schedule. Murr has since realized that is not always the case when it comes to clients.

“I do have the flexibility to a certain degree right now,” Murr said. “However, whereas I thought I would be controlling my schedule entirely, it is my clients who do so.”

Photo by Mo Kaiwen 莫楷文

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