At a time when more people are making the switch to a healthy living style, more businesses are sprouting up to accommodate them. One of these businesses, Flavrz Drink Mix, is being guided by one mompreneur in the fight against those not-so-healthy drink alternatives on the market.
Karen Barth, a Harvard Business School graduate and former beverage industry consultant had a revolutionary idea. Her company, Flavrz Drink Mix, offers a healthy beverage concentrate that is mixed with water at home or on-the-go. It comes in bottles or and in single serving pouches that reduce packaging waste by 90% compared with pre-made beverages.
What is so revolutionary about a drink mix? “First of all, it’s healthy and organic,” says Barth. “Most of the beverages in America are largely water, 95% or more, and the rest is sugar, artificial colorings, and chemicals. We must stop putting chemicals into our bodies and the bodies of our children.”
Flavrz is made from fruit extracts and juices and sweetened mainly with agave nectar, a natural sweetener derived from a cactus plant. This unique combination results in a product with less than one third the sugar of most sodas and juices and 100% RDA of Vitamin C. According to Barth, the taste is superior to powdered mixes. “You would never guess it was a healthy drink,” she asserts.
Photo from Flavrz Drink Mix