Overcoming Adversity: Staying Afloat In A Sink-Or-Swim Economy


Just a few months after buying a yacht business, George Jousma sensed rough waters ahead.

Not one potential buyer had walked into his Fort Lauderdale showroom. Unless he did something drastic, Jousma knew his business would bust.

In Miami, Violette Sproul was confronting a similar dearth of customers as a political campaign fundraiser. “Over and over I was told there was no money to spend on hiring me,” Sproul recalls.

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