Rachael Herrscher and Jyl Johnson Pattee have attended a lot of different conferences on social media, but none of them have left either person feeling fulfilled. According to The Salt Lake Tribune, they are doing something about it.
â€œWe wanted to build a conference that we wanted to attend,â€ said Herrscher, CEO of TodaysMama.com, a network of regional websites for moms. â€œUtah has a huge number of bloggers and influencers in social media. We really wanted to create a flagship event for not only Utah but for the West.â€
The result is evoâ€™11, a three-day conference of sessions and networking opportunities that teaches up-and-coming bloggers and businesswomen how to reach out with todayâ€™s Internet tools.
The second annual conference, set for July 7-9 at Canyons Resort in Park City, is sold out, which Herrscher says proves the need for Utahns in social media to gather and share their expertise.
â€œSocial media has made our world so much smaller,â€ Herrscher said. â€œFor women in business, thatâ€™s access to information and access to real people. With blogs, itâ€™s also given women a huge platform for expression.â€
Image by Widjaya Ivan