SMS marketing for eCommerce represented by a person's hands on a laptop keyboard. Semitransparent images of what the person might be viewing are imposed over the image.
Retail and eCommerce SMS marketing can help you reach your customers when they are ready to make a purchase. Read the article here and learn the top text message strategies for eCommerce websites and brands.
If you have an online business, you know how important it is to have the right tools in place to ensure your success. One popular tool is Kartra, which offers a wide range...
Young businesswoman upset about her suspended Google Ads account, sitting in front of her laptop with her head in her hands
Has your Google Ads account been suspended, leaving you confused about what to do next? Whether you’ve already submitted an appeal, or you’re in the process of creating one, here are six tips for handling your situation.
content marketing represented by a hand holding a tiny laptop spewing content
A content marketing plan is a roadmap for your company’s content marketing strategy. If you want to ensure the success of your content marketing plan, consider avoiding these six grave mistakes.
social media logos over a background of blurred faces
In a rapidly developing digital world, it's crucial for businesses to keep up with the latest social media marketing trends. This way, businesses can adjust their strategies and take full advantage of the opportunities available.
conversions represented by a black keyboard showing one key marked with a stylized shopping cart
If you want your eCommerce website to succeed, you need to make sure it has a high conversion rate. However, many website owners fail to realize how important a conversion rate is and how easy it is to improve it. Read the article here to learn more.
online views represented by a colorful graphic
Should you or should you not purchase online views on social media to boost your business? We dive into this thorny question here.
a micro-influencer recording herself on a smartphone
Find out what micro-influencers are and why they are beneficial to your business or brand. We explore the concept and tell you how to identify micro-influencers.
model of Twitter logo
Gaining customers' trust on Twitter doesn't happen overnight, so start slowly and use these six tips to build a strong brand presence on Twitter today.
B2B marketing represented by model forklift, delivery truck, and boxes sitting on a laptop keyboard
No matter what industry you’re in, if you’re looking for a way to develop an effective B2B marketing campaign, there are several essential elements that your approach must integrate. Pay attention to these eight components of a successful B2B marketing scheme.
Yubo Joins Forces with The Diana Award in Online Anti-Bullying Initiative
Yubo, a leading live social discovery app, partnered with The Diana Award to provide users with anti-bullying information and strategies.
For businesses looking for an alternative to the popular video hosting platform, Wistia, there are a range of options. Today, we’ll take a look at some of the best alternatives to Wistia and...
SEO represented by an open laptop and a phone on a wooden table outdoors
Search engine optimization (SEO) is the most productive and budget-friendly way a business can reach out to customers and understand them better. Read the article here to learn more about the value SEO brings and why it's essential for your business.
real estate seo represented by a model of a house on a tablet with a man's hand pointing to it

How Real Estate SEO Works

Are you aware that local SEO is an excellent approach for connecting with clients who are looking for real estate businesses like yours in your region? Here’s how real estate SEO works.
brochures being printed
When you use printed brochures in conjunction with clever online marketing you will cover all bases. You can truly wow your potential customers and entice them to want to find out more about your brand.
print marketing represented by a stack of brochures
Print marketing provides a practical adjunct to online methods in your company's advertising efforts. For one thing, it bolsters authentic connections. For another, it gives your customers a tangible piece of information they can hold in their hands.
social media expert witness scanning online profiles
The digital space is infinite. There is a demand for new skills every day. For instance, you likely have met people who specialize as digital marketers, social media managers, and virtual assistants. But you might not have come across anyone who says they are a social media expert witness.
marketer conducting A/B testing

How Does A/B Testing Work?

In your marketing campaigns, obtaining information directly from your clients' behavior is the only way to determine how well your conversion funnels are working. A/B testing is a crucial element in this analysis. Basically, you're missing out on sales if you haven't yet started using A/B testing.
man enjoying online tutorials
If you're an expert in a particular field, teaching others to do what you know is a great way to make some extra cash. But how can you ensure that your video tutorials are seen by the right people and generate as many sales as possible? Here are a few of our top tips for promoting your online tutorials.
5 Great Tips for an Effective Email Marketing Campaign
How do you put together an effective email marketing campaign? How do you ensure you gain opens and click-throughs to your site? We thought we would unpack everything you need to know about the secret to successful email marketing and how you can achieve it.