No matter what type or design of business signs you ultimately choose for your business, your signage must be artistically created and properly mounted. However, these 5 points to consider in your custom wooden business signs can make your selection process a lot easier.
As we near 2018, the “mobile first” mantra should seem like old news to savvy marketers. For the first time in history, mobile officially accounts for more than 50% of all web traffic. If your retail website isn’t already optimized for mobile traffic, or at least responsive to small-screen viewing, it’s time to get on the stick. Use these 7 mobile design tips to turn casual visitors into committed customers.
If you are making any of the mistakes we discuss in this article, stop right now! While you may notice short-term gains, your long-term rankings will suffer. Quality, ethical SEO is the only surefire way to survive in the online world. And in order to deliver quality, you must write, develop and optimize for people—not Google.
Are you still on the fence about building a website for your business? It’s pretty clear that every business needs one these days, yet many business owners still fail to realize the many benefits a website can bring to the table. Recent studies show that 88.5% of people in the US and Canada are internet users. They spend approximately 35 hours a month browsing the web. All this points to the fact that a website can expose your business to more eyeballs, and with the right marketing tactics, you can guarantee that these eyeballs come from your target audience.
Fears about an upcoming Brexit migration crackdown plague a number of sectors in the British economy, including the fast-moving consumer goods sector, or FMCG. The food industry in particular is warning that a Brexit workforce shortage could have a catastrophic effect, leaving as many as a third of its businesses no longer viable. Moreover, the entire fast-moving consumer goods sector faces a rapidly approaching workforce shortage and skills gap.
green office
Creating a green office space is not as hard as it might seem. As a matter of fact, there is a range of methods you can apply in order to achieve this goal. Furthermore, outfitting your space so as to transform it into green office needn't be costly. And doing so can often save you money in the long term. Let's look in more detail at some of the things you can start doing right away.
brewdog - featured image
The rise of craft beer has been a clarion call for a host of hipster breweries over the past few years. But self-styled Scottish punk brand Brewdog is the pick of the entrepreneurial bunch.
Small businesses have big appetites for cash. By the time many entrepreneurs blink, their small business has generated yet another expensive bill. Or acquired an unforeseen overhead. So it’s important to take every opportunity to keep your business streamlined. You want to be sure that cash is converted to profit rather than debt. These money-saving hacks for your small business should help you avoid some potential pitfalls.
Most organizations hire employees according to the criteria specified by the role they will fill. That just makes good sense. However, for various reasons, some candidates who tick every recruitment box choose to move on sooner than you expect. What's more, it doesn't seem to matter how much you're paying them. One factor is repeatedly cited by workers who choose to move to newer pastures. What is that factor? It is a lack of employee development. Are you weighing the pros and cons of investing in the development of your workforce? If so, here are 4 ways employee development benefits your business.
In the world of IT contracting you could find yourself on the road for a lot of the week. You'll be going from job to job and racking up the expenses as you go. If you’re new to this line of work, keeping up with your expenses can sometimes be overwhelming. As a matter of fact, some expenses might even slip past you. When that happens, you’ll end up paying out of pocket for something you could be claiming back. So it’s important to fully prepare yourself for the expenses you’ll be accruing for each contract. Here are some tips that will help you manage your expenses as an IT contractor a bit better.
A CMMS (Computerized Maintenance Management System) is a program that automates certain processes within a business. The concept is nothing new, as various systems have been in existence since the 1980's. However, modern technology has made the software cheaper and more accessible than ever before. If you run a business and are looking for new ways of streamlining your operation, a CMMS could be a worthwhile investment. Here are 6 reasons you should consider it.
As a truck driver, you know that your income is dependent on the frequency of goods you ship from one place to another. So wouldn’t it be great if you could save time by just focusing on driving while someone else puts the loads on your truck? Now you can. Now, there's an Uber for truckers.
Over the years, there have been many technological advances in the field of communications. It’s now common for businesses to rely almost exclusively on social media, email and instant messaging applications to communicate both internally and externally. Does this mean it’s time to say goodbye to the good old telephone? Not by a long shot. The phone still reigns supreme over other more modern forms of communication.
If your business sends regular emails to long lists of subscribers, take a look at validating your subscriber lists to make those emails more effective. That's because more robust email campaigns can mean more sales for your business.
Cryptocurrencies and blockchain technology are breathing new life into freelancing and revamping the online gig economy. That's because these services provide all parties with a safe, secure, and transparent avenue to conduct business online. Consider leveraging cryptocurrencies and blockchain-based marketplaces to ensure that you are not overpaying fees. Additionally, you'll be mitigating the risks involved in online labor as well as empowering yourself as an independent contractor. 
If you’re wondering which metrology system will work best in your shop, talk to a metrology dealer about getting better measurement results from your metrology machine. They can demystify metrology and help you to achieve optimum data collection results.
direct mail
Lots of marketers these days have put all of their eggs into the digital basket. However, every good sales director knows that outbound lead generation, including direct mail, means more sales.
In 2012 some of the leading live-in care providers across the UK formed a partnership. They were all individually committed to improving the standards of care for elderly people. They wanted to give seniors options to continue to lead as full a life as possible in their later years. But these committed companies needed help in raising awareness of their vision. They needed a bigger voice.
rewards programs
Whenever people talk about employee benefits, they automatically think about the things like maternity and vacation leaves. Of course, most employees expect health insurance and a cash bonus every now and then, too. Fortunately for the modern working crowd, however, the types of benefits business owners give their employees have improved, all thanks to innovative technology. Today, for example, creative rewards programs help to keep employees happy and motivated.
Meetings can be stressful enough, but for business travelers on the go, they can be a nightmare. If you’re a traveling businessman or businesswoman, then you know it’s always crunch time. Don’t worry though. Here are some tips to help you keep your cool and arrive on time (and maybe even early!) to your next business meeting, no matter where you are.