More than three decades after Clemens Franek moved to Los Angeles and teamed up with aspiring actor Woody Harrelson to sell beach towels whose circular shape helped beachgoers tan evenly, a Chicago appeals court has said the invention can’t be trademarked, reports The Chicago Tribune. Millions of dollars worth of the “most radical beach fashion […]
You Can’t Trademark a Circle Read More »
According to a story at VentureBeat, filing for a federal trademark can be an expensive endeavor, costing thousands of dollars. So unless you have the resources, it might be best to try more cost effective ways of protecting your brand. The good news is you don’t necessarily have to do anything to have a protectable
Should You Pay To Trademark Your Product Or Service? Read More »
For a 19-year-old Ball State University sophomore, the creation and online marketing of “I’d Ball U” T-shirts was a way to make a few bucks and learn a lesson in marketing, reports The Star Press. For university officials, it’s another kind of teachable moment: Ball State officials said Wednesday they plan to crack down on
Ball State To Entrepreneur: Oh No You Don’t Read More »
Mashable: There’s been a lot of talk over Twitter’s attempts to trademark the word “tweet” (Twitter has been a trademark of theirs for some time now), but blogger Sam Johnston did some digging and found out that it’s unlikely that Twitter will ever be able to trademark this particular word. Just like the verb “google”,
Twitter Is A Twademark. Tweet: Not So Much Read More »
The New York Times: The two most precious resources for any small-business owner are time and money. That’s why when the subject of intellectual property comes up, many owners run in the other direction. They see images of expensive lawyers and use that as an excuse to ignore the topic, reasoning that it is a
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CNNMoney: The difference between copyright and trademark isn’t always obvious, but the distinction matters here. Both are ways of protecting intellectual property, but copyright generally protects “original works of authorship” like a book, song or poem. A trademark covers the right of such things as brands, titles and logos. In your case, establishing and protecting
Trademarks 101: How To Protect Your Good Name Read More »
Wired: What’s in a name? A rose by any other name would smell as sweet, but if its name ended in “pod,” it might attract the ire of Apple’s shark-like legal team. Apple’s obsession with the blockbuster success of its iPod has driven the corporation to chase down many companies attempting to use the media
Apple Pursues ‘Pod’ Trademarks Read More »
Entrepreneur.com: In the inventing world, a lot of attention is paid to patenting. Often overlooked is the power of a trademark–a wonderful tool that can provide an incredible value when it comes to protecting your product or brand name. But what’s the difference between a patent and a trademark? While a patent protects utilitarian inventions–the
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