Coupon Businesses: How They Make Their Money

Coupon businesses work by promoting other companies’ product discounts directly to customers. How it works is this: They collect coupons from participating companies. Participating companies get a wider audience and therefore a boost to their business. Meanwhile, consumers get a good deal. And, oh yes, the coupon business gets a commission for any sales. All the while, the coupon company looks for other opportunities. Some of them make their money through direct sales while others get it through sales and offers such as the methods we describe here.

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