Food Marketers Turn To Dollar-Per-Meal Strategy
USA TODAY: Food marketers are pulling a page from fast-food menus and touting dollar deals to promote their products. As cash-strapped consumers face escalating food prices, Wal-Mart, Kraft, Unilever and Campbell are using the magical $1 price to tap into the trend of people eating and cooking more at home. “It seems like that’s the […]
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