December 1, 2009

Reining Them In

QSR magazine: With social media providing operators and employees an easy path to embarrassing a brand, corporate teams need to establish online law. In the past year, quick serves ranging from McDonald’s to Qdoba Mexican Grill to Wing Zone, as well as smaller chains and independents, have raced to cash in on the marketing benefits […]

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Pizza Hut Franchisee Urges Yum To Strengthen Brand, Add Value

Nation’s Restaurant News: NPC International Inc., Pizza Hut’s largest franchisee, has tasked its franchisor, Yum! Brands Inc., with finding a new brand strategy for the struggling pizza chain, which has seen its sales trends fall behind competitors Domino’s and Papa John’s. NPC, which operates 1,150 Pizza Hut locations, said Yum has “struggled to find the

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Halle Berry Turns Entrepreneur

When the world’s largest fragrance company showed Halle Berry a prototype bottle for her debut perfume, Berry said no. The simple rectangular design failed to convey her personality., reports Forbes. She suggested an imprint of waves on the back of the bottle–to express a connection to nature–and added rugged copper-colored rings–which resembled a bangle she

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Allied Brands’ Awesome Move

Gold Coast Bulletin News: Allied Brands says the international expansion of Cookie Man and its new franchise services arm will help drive its forecast 20 to 33 per cent profit increase. The Broadbeach company, behind the Australia franchise chains of Baskin Robbins, Cookie Man, Kenny’s Cardiology, Villa and Hut, Awesome Water and Awesome Entertainment, expects

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Entrepreneurs Are Using Kids’ Games To Attract Grownup Dollars

Adults playing sports is nothing new, but sports leagues are the latest phenomenon, as they continue to expand in cities nationwide, reports Entrepreneur. A 2004 report from the National Intramural-Recreational Sports Association found 75 percent of all college students participate in campus recreational sports. Fast forward to post graduation, and you have a large group

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Women Hold Half of US Jobs

The composition of the nation’s work force is approaching an unprecedented benchmark, reports The Wall Street Journal. Due in part to deep layoffs of men, women are poised to become the majority of workers for the first time. As of September, women held 49.9% of the nation’s jobs, excluding farm workers and the self-employed, a

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