Collective Brands: Opportunity Afforded By Myopic Market
Seeking Alpha: Collective Brands is a major player in the footwear and accessories market and owns such brands as Payless ShoeSource, Saucony, Sperry Top-Sider, Stride-Rite, and Keds. Each of PSS’s brands serves a targeted market and serves those markets well. The company’s primary target consumer is lower income but still fashion conscious consumers. Overall, PSS […]
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