Have you ever wondered why it seems that all of the magazines in your doctor's office are old? There's a business lesson in here, I promise.
What was most interesting about this whole affair is how little social capital was required in order be taken seriously. Despite the flagrant absurdity of a bagel shop using Kanye West memes to sling bagels, I found that people were surprisingly ready to put up with a little willful disbelief—as long as they were being entertained.
Everyone says that your business needs a website. But, guess what? You already have one, and you don't control it. Find out how to take control of your online reputation today.
Nothing says Thanksgiving quite like a pecan pie. But, pecan pie is more than just a great Thanksgiving dessert -- it also content marketing at it's best.
Believe it or not, there's no secret to online marketing. At least, not any more than there's a "secret" to algebra. Once the fundamentals are learned, the rest is easy.
Dane explains that the floppy disk isn't obsolete because it stopped working, but because the industry created alternatives that were so much better, and how that relates to growing a business.
A recent survey of over 40,000 small businesses shares some insight into how we brand our businesses. Some highlights include: We Prefer Stories over Statements 58% described their businesses at length, and incorporate company values and long-term visions. 42%...