How Do the World Cup Games Affect the World of Business?
Nearly 3.5 billion people watched the World Cup games this year. In terms of revenue, one of the biggest winners, of course, was FIFA. That organization came in with a $6.5 billion win in projected revenue for the 2015-2018 cycle. The soccer club Manchester United raked in $4.1 billion. There were other big winners, too, including television broadcasters. But did your small business win or lose as a result of this year’s World Cup games?
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