Sacramento Bee: If at first you don’t succeed… well, there’s always next year. New Year’s resolutions are the perennial letdowns. High hopes one day that this year will be different, dashed at the first sign of temptation. Health clubs, diet-book publishers and weight-loss centers depend on good intentions and short memories for a large portion […]
7-Eleven Dietitian Gives Advice On Healthy Resolution-Keeping Read More »
If you want to make some money, tap into something a starving college student will pay for. That is exactly what Amazon is doing with their recent digital textbook rental launch. Students who cannot afford to buy their textbooks can now rent the digital version for a set price with a minimum rental period of
Niche Biz: Digital Textbook Rentals Read More »
Google is well known for buying web companies and Google-fying them, and they have done it again. Their recent purchase of PostRank hints at their social media goals, reports PC Magazine. PostRank (a play on Google’s own PageRank term) measures how many comments, bookmarks, tweets, and other social interactions a given piece of content generates,
Another Google Buyout: PostRank Read More »
Brian Wong does not see the world of mobile game advertising stopping at those little banners that pop up in free games. In his opinion, the real money is between levels, reports The Globe and Mail. So far, his company Kiip (pronounced keep) has convinced the likes of Dr. Pepper, GNC, Sephora, Sony and 1-800-Flowers.com
Scoring With In-Game Product Freebies Read More »
From the front lines of the e-book revolution, here are five trends Philip Ruppel, president of McGraw-Hill Professional, is watching. 1. Enhanced E-Books Are Coming and Will Only Get Better Consumers have already shown that they love e-books for their convenience and accessibility, but ultimately most e-books today are the same as print, just in
E-Book Trends That Will Change Publishing Read More »
According to Gutenberg News every new year since the first copyrights expired, back around 1724, the world has looked forward to the expiration of copyrights and the availability of public domain works, which have been kept under publishing monopolies. This coming January 1, Europeans will see a nice list of great works entering the public
January 1, 2011 Is Public Domain Day Read More »
The Federal Trade Commission recently proposed a do-not-track privacy mechanism, which, if instated, could prevent online advertisers from profiting off of data derived from a user’s browsing history. The New York Times reports that the proposal could “cause major harm to…small and midsize publishers and technology companies like Yahoo that earn a large percentage of
FTC Proposes New Online Privacy Restrictions Read More »
There is a new ad network brewing. This one is created by three mompreneurs, and it will target parents just like them Considered the first-ever ‘Made by Mom’ Canadian Vertical Advertising Network, they aim to attract parent bloggers and publishers. “The power of mom (and dad) bloggers to influence buying decisions is undisputed, but often
New Ad Network Targets Parents Read More »
If you were to ask Ann-Marie Burton how she would describe herself, she would say that she’s a stay-at-home mom that stumbled into social media reports itbusiness.ca. The Burlington, Ont. woman left a career in consumer packaged goods to stay at home with her first daughter more than three years ago. But she soon found
Mom Finds Success In Mom’s Group Read More »
Christmas season sure does seem to keep getting earlier. I got word today that Santa’s Ornament Shop in Santa Claus, Indiana has launched an affiliate program to promote their 5,000 personalized Christmas ornaments. Affiliates can earn up to a 16% commission. The affiliate program includes: Largest inventory selection of its kind Highest payout commission structure
A Christmas Affiliate Program Read More »
