Strategy

Applebee’s Franchisee Causes Stir With ‘Life Is Better Shared’ Campaign

Franchise Site

Nation’s Restaurant News: Applebee’s Neighborhood Grill & Bar found itself in a tough situation last week when a franchisee group’s multiplatform digital ad campaign ran at cross-purposes with corporate branding plans. The tongue-in-cheek “Life Is Better Shared” campaign, created for Lexingington, Ky.-based franchisee group Thomas & King, drew on Applebee’s corporate’s “Girls’ Night Out” slogan. […]

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Paul Davis National Hires New Staff With Account And Project Managers

Franchise Site

Franchising.com: Paul Davis National, large loss specialists for Paul Davis Restoration, has named Kristen Schultz as account manager and Winston Bean as project manager. Schultz will be responsible for ensuring that exceptional customer service is provided to customers along with project coordination, quality control, and internal and external job communications. Bean will be responsible for

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Penn Station, Inc. And Its Franchisees Alert Customers Of Credit Card Security Issues

Franchise Site

MarketWatch: Penn Station, Inc. and some of its franchisees have announced that they have learned of unauthorized access to credit and debit card information in certain franchisee-owned Penn Station East Coast Subs restaurants. Less than 20 percent of Penn Station’s more than 235 restaurants have been identified as potentially affected to date. “We want to

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Assist With Solutions Announces New Partnership Deal

Franchise Site

The Franchise Magazine: Existing and new Assist With Solutions franchise owners will benefit from the company’s recent partnership with ABN Amro, a commercial finance provider. According to Assist With Solutions the partnership will open up a compete portfolio of commercial finance and funding products, solutions and revenue streams for all its franchise owners. This agreement

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Franchise Clique Signs Automotive Franchise Concept Paint Bull

Franchise Site

Virtual-Strategy Magazine: Franchise Clique continues its period of growth as it adds automotive appearance franchise concept Paint Bull to its long list of advertising and lead generation clients. Beginning in May, Franchise Clique will put to use its years of franchise lead generation and advertising expertise as it endeavors to help Paint Bull, an automotive

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Fitness Revolution Franchisee Tyler English Signs Book Deal With Men’s Health

Franchise Site

San Francisco Chronicle: Connecticut fitness professional and Fitness Revolution franchisee Tyler English finalized plans to author Men’s Health Bodybuilder’s Bible, the magazine announced earlier this month. The book is intended chiefly for those with an interest in competitive bodybuilding, both at an amateur and a professional level. However, it is also written with the fitness

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