MetroWest Daily News: Blood, sweat and tears. That’s not just the name of a group. It’s what some gyms might want to extract from its members as they operate in a hyper-intensive environment. Planet Fitness takes the opposite approach. It seeks to create a non-intimidating atmosphere. “This is a place where members can relax, get […]
Planet Fitness Arrives In Natick Read More »
Franchising.net.au: Life experience and positive personality traits are often more important than the technical skills when it comes to managing your own mobile business. Snap-on “Some of the most successful franchisees are not mechanics,” says Newcastle franchisee, Phill Blease. It’s all about being the type of person who enjoys interaction with people on a daily
What Does It Take To Run A Mobile Franchise? Read More »
Rome News Tribune: An Aug. 28 fire has spelled the end of the line for Rome’s first Waffle House at 601 Turner McCall Blvd. The franchisees, Lookout Waffles, an operating arm of Marketplace Investments, will build a new Waffle House on U.S. 411 east in front of the JameÂson Inn, near Cook’s Pest Control. Don
Waffle House Won’t Reopen On Turner McCallac Read More »
QSR magazine: While most quick serves are taking advantage of Facebook’s potential with their marketing efforts, one brand is going a step further by using the social media giant as a franchisee recruitment tool. Christie Wells, customer experience and communications manager for Häagen-Dazs Shops, says the brand is using Facebook for its recruitment efforts because
From Fan To Franchisee: Häagen-Dazs Uses Facebook For Recruitment Read More »
Turn to 10.com: The International House of Pancakes, a 52-year-old restaurant chain, will open its newest location in Airport Plaza in Warwick. The restaurant will open on the site of the former Bickford’s on the corner of Airport and Post roads. According to franchisee owner, Colleen Bueller, the building is undergoing extensive renovations and is
IHOP To Open In Warwick Read More »
Every business knows that they need to track how many people are buying their products and services, but what specifically should you analyze when you’re marketing? Here are five questions to ask about your marketing: Who? Who is responding to your marketing? Do certain types of customers respond to certain ads? Who doesn’t respond to
Marketing: What to Track? Read More »
According to The San Francisco Chronicle Jim Schutz tried everything to get lifelong friend Jeff Hagen to lose weight after Hagen hit 290 pounds and was diagnosed with type 2 diabetes. He tried encouragement, shame, humor and anger. Nothing worked until he appealed to Hagen’s love of fantasy football. < blockquote>I realized that if I
Combining Fantasy Sports And Fitness Read More »
According to The Star Tribune, school lockers are becoming the latest venue for bombarding kids with advertising. Just what that will look like is on display at the north suburban Centennial school administration building: four lockers wrapped in a bubblegum pink ad for the Mall of America’s “Underwater Adventures” aquarium. On Nov. 1, the school
Should High Schools Sell Ad Space On Lockers? Read More »
Dick Seibert has lost money every year since he opened Knob Hall Winery in rural Maryland in 2006. Now he’s looking for the financing needed to double his vines to 60 acres by yearend. “We’re not making money yet, although we’re not that far away,” says Seibert, 58. Businessweek reports that Seibert’s optimism is buoyed
States Pour Government Money Into Wine Read More »
Maggie Teed was a rebel when she was young so her parents sent her off to boarding school. After that she got married and had seven children. However, the marriage ended in divorce and left Maggie to be a single mother. Struggling to get by, she had a moment of inspiration. Deciding to try out
Daughters Follow In Mom’s Footsteps Read More »
