Guest posting has become an integral part of effective marketing strategies in recent years. However, getting a guest post approved doesn’t come easy. It is not enough to make your content SEO-friendly and write with impeccable grammar. How do you make sure your guest post doesn’t end up in the graveyard of failed pitches? Here are the seven crucial elements you need to include to give your guest post the best chance of approval.
In this post, we offer a quick guide on how to get into the local pack on Google My Business. From there, you can get to the top positions on the biggest search engine there is.
These days, it seems as if everybody is using website infographics. Therefore, you have to create yours differently, or your website infographics will be dull and nobody will pay attention. Fortunately, there are some creative and effective ways to create powerful website infographics. Here are eight of the most effective.
Being at the right place, at the right time, with the right message is closely linked with a great customer experience. Also, it’s vital for businesses nowadays. That's why you should switch your old marketing strategy to an omnichannel marketing approach.
No matter what your business deals with and in which part of the world you are, one thing is for certain: SEO is here to stay. Therefore, in order to grow a healthy business that will flourish over the years, you need to understand the importance of high quality SEO services and use them to your advantage.
Video marketing is bigger than ever. This is especially true because of all the different opportunities visually driven social media has to offer. But for your corporate videos to stick and have an impact on your audience and business, there are a few basic rules you need to follow. Moreover, there are some mistakes you need to avoid. In this article, we’re going to give you some of the do’s and don’ts for creating videos for your company.
You're busy writing a blog. It's all you can do to post regularly and respond to your readers' comments. Therefore, you might think that video marketing isn’t worth your time. However, we invite you to think again about video marketing. It's a powerful form of marketing, after all. And if you use video marketing to promote your blog, it will boost your SEO ranking and improve reader engagement.
Opt-in campaigns are powerful ways to increase your potential conversions over an extended period of time. But what makes an opt-in campaign successful? There are tons of potential variables. However, these are seven of the most important factors for success.
SEO is a dynamic field. What's more, it's constantly changing. Therefore, you need to stay up-to-date lest you get left behind by your competition. In the spirit of keeping current, there are several SEO myths that you should erase from your mind. That's because your belief in them could hinder your digital marketing efforts.
WordPress is the most popular content management system (CMS). As a matter of fact, some statistics suggest that it powers around half of the websites on the Internet. However, you might feel that you want to move on from WordPress and create your website using a different CMS. Here we look at some of the different options out there, and whether they are suitable for your business.
SES is the practice of manually submitting a website directly to a search engine, instead of using standard SEO practices to push and pull it organically to the top of the rankings. SES may or may not improve your search engine rankings. There are no guarantees. In this post, we explore SES in further detail.
These days, the success of your business depends on your website traffic. As a matter of fact, the more visitors your website has, the more sales you can make. Here are some winning tips on how to effectively build website traffic for your business.
Are you ready to boost your website with a powerful SEO campaign? Then listen up. You're going to have to focus on on-page optimization as well as off-page optimization. In this post, we'll cover the main points of on-page optimization. This will give you some ideas about what you need to focus on if you want to rank well with Google and the other search engines.
To say that video is a hot topic right now is an understatement. Nothing captures attention like videos. After all, vision is our dominant sense. Informative videos that offer real value help build brand awareness. Moreover, they demonstrate brand expertise in the field. Now, let’s see how different industries can leverage educational videos to get in front of customers and increase overall retention.
In today’s business world, a good website can make all the difference. As a matter of fact, the quality of your web design has a huge effect on the number of sales you make. Moreover, it affects how many customers you recruit and the number of clients you retain. What's more, website design can affect your search marketing and SEO efforts, too. So how can you improve your web design to increase your sales?
As you already know, social media is enormously popular. More and more people are creating accounts and sharing their stories with others online. Plus, there are plenty of excellent social networks out there. Nevertheless, it is Instagram that is quickly establishing itself as the leader of the pack. After all, this social network has attracted tons of celebrities. You just need to remember that building an Instagram following can be easier said than done. However, in this guide, you’re going to find tips for steadily boosting your Instagram following.
If you have teenagers at home, you might get the idea that the Internet is all fun and games. However, as the owner of a small business, you know that the Internet is critical to your business. To that end, you've probably at least looked into online marketing. However, have you ever stopped to consider how powerful online marketing can be?
When it comes to marketing your small business, there are several types of outreach. For instance, there's face-to-face contact. Or you could turn to social media. Alternatively, you could print flyers or place ads in newspapers or magazines. Additionally, you might create a podcast. Even more powerfully, you could create a video, based on a video script that you prepare.
If you want a really influential website for your online business, you're going to have to invest some time in link building. In other words, you'll need to attract some quality backlinks.
In the world of international ecommerce it is important to market your products and services effectively. However, you can expect to face strong competition. What's more, you'll be competing against large companies that have their own special marketing departments. On social media, you'll be competing for your market's attention amid numerous distractions. In this post we share some specific actions you can take that will improve your competitive edge.