Ideas

Starbucks Augmented Reality Cup

Econsultancy: Yesterday Starbucks launched their new Valentine’s augmented reality (AR) cups.  It’s quite a clever way to get customers to not only drink their morning coffee but to buy one for a loved one. All you need to do is download the app from Starbucks and you can “experience your valentine” as the heart on

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The Tweeting Cabbie

Ars Technica: “Can you pick me up at my place in 15 minutes? Text me when you get here.” No, this isn’t a text message to a friend or a call to a car service—it’s a direct message sent through Twitter to a driver of a Chicago cab. Rashid Temuri, who goes by “Chicago Cabbie”

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uFlavor Social Network Soda

Fast Company reports on a new company called uFlavor, that promises to bring custom sodas to the masses — both in the mail and via internet connected vending machines. Picture this: You are sitting in, say, a Bermuda hotel on vacation. Suddenly you are struck by a crazy idea for a new soft drink taste.

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