photo credit: TheeErin Customer loyalty for a small business is as much about brand perception as it is about brand behavior. Your loyalty efforts can go a long way towards bringing people back into your store, but you can’t expect their return alone to bring profits. For that you need to continue driving value, service […]
photo credit: kevindooley Imagine getting new clients all the time using old work you’ve done in the past. How easy would that be? Wouldn’t it be nice? You can do just that — by having a great portfolio, located on Men With Pens. In business it is true that you need to show off in
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photo credit: jonfeinstein We spend a lot of time going over all of the correct decisions and moves that entrepreneurs should make, but I think we should spend a little time on the things that entrepreneurs shouldn’t do, I believe those are just as important. OpenForum recently suggested that you shouldn’t worry about your product
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photo credit: dustinj Everyone in business knows that you have a certain demographic or market that you target your products and services towards. There are several different markets that a business owner can target towards depending on what they are offering. Entrepreneur.com recently posted an article regarding your many different markets. Obviously with all of
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photo credit: Christmas w/a K As business owners we face a number of challenges on a daily basis. Some are small no big deal challenges and others require a great deal of time and attention in order to overcome them. Many of us find ourselves at a loss when it comes to defining our challenges.
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photo credit: tttallis In business there are many signs to look for that indicate how healthy or not your business is. SmallBizBee has ten of them, and what to do to fix them. Here are the first five: Sign #1 You don’t know you unique selling proposition (USP) Sign #2 You have to play with
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photo credit: mark sebastian According to Wikipedia, and Len Barry who coined the term, “relationship marketing is a form of marketing which emphasizes customer retention and satisfaction, rather than a dominant focus on point-of-sale transactions.” Contrary to the title “relationship marketing” is not about the relationships themselves, it is about the marketing. The relationship part
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photo credit: doug88888 I am not one who believes in buying peoples information in order to sell them on a service, I have always thought of that as an invasion of one’s privacy. However, I do realize that many businesses use this approach in order to up their sales. The only problem is that how
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photo credit: Extra Ketchup Many people have gone through some sort of business schooling before entering the workforce or even starting their own company. This schooling gives them great information and lessons in financial matters, obtaining customers, marketing, branding and more. But what this schooling often does not teach you is how to handle many
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photo credit: HVX Silverstar In business large or small, we all have conferences or meetings of some sort with everyone who is on staff. These conferences and meetings are a way to keep everyone up to date in one shot as well as get new ideas, brainstorm and more. So how do we make our
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