Marketing

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Growing Your Professional Network

Once the initial euphoria of being a business owner fades, you’ll realize it’s a lonely journey. Only a strong professional network can offer you the advice and support you need to overcome the challenges of running a company.

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The Dogecoin Experience: Meme Marketing in Crypto

This year the meme cryptocurrency Dogecoin gained a lot of attention when at one point it traded at 4000% over its initial value. Having originally started as a joke to mock bitcoin, its rise in the crypto markets has surprised many and led to jubilation in some quarters.

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Businesses and Social Media: Should Companies Join the Action?

Many business owners aren’t sure if using social media is right for them. They wonder whether it will be a waste of time. Is it really a good idea? Here, we discuss how companies can embrace and use social media platforms to their benefit.

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Offline Marketing

Offline Marketing Strategies Will Remain Essential in 2021

Online marketing has become a critical aspect of most modern business strategies. Obviously, the Internet and the engagement generated by social networks are essential for brand positioning. However, nowadays, both online and offline marketing techniques are necessary for success.

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