photo credit: A Y U M i (Paestum mode on) Everyone wants to be better at writing in business, as this is a big part of how you connect with your clients and bring in new clients by grabbing their attention to your writing. But how do you go from an ok writer to […]
Becoming A Better Writer Read More »
photo credit: bfick Once you create your blog, you’ve created the need to have not only content, but interesting content, several times a week. You want to find subjects that will keep your customers interested, make them want to interact with you, and that will also help them learn a little bit about what your
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photo credit: karen horton Just as there are steps you must take to write great copy, there are also mistakes you can make that can destroy your marketing messages and reduce your ROI to a fraction of what it could have been. Don’t make the mistake of thinking that your customers care about you and
Myths That Kill Your Marketing Copy Read More »
photo credit: kevindooley There are so many blogs out there that get thousands of readers everyday, so how do they do it? How do they bring in all that traffic everyday? They have found ways to set up their blogs in such a way that it automatically attracts attention to the readers, it pulls them
Making Your Blog Work For You Read More »
photo credit: Piez A headline to your articles is the single most important part of that article. Your headline is what will determine whether a person reads your article, just scans over it looking for important information or simply deletes it without even reading one sentence. Your headline tells what type of article the reader
What You Can Do With A Bad Headline Read More »
Copyblogger has done a great review of How to Launch the **** Out of Your Ebook In five concise modules, How to Launch covers the entire process of writing an ebook that sells. How to research your market in 30 minutes or less. (If you don’t get this part right, you’re dead before you begin.)
How to Write an Ebook that Sells Read More »
photo credit: wannes deprez / ony one Is having a business plan important, yes it is very important, but is it so important that you have to stress yourself out to the point of needing a sedative, not it’s not. Many are intimidated by having to write a business plan, this should not be the
Writing A Business Plan Read More »
photo credit: svensonsan I can’t tell you how often I’ve uncovered the seed of an idea from something totally unrelated to marketing that I could twist to apply it in a totally new and relevant way. Duct Tape Marketing recently did an article on several different and some what unusual places where you can go
Where To Find Your Content Inspiration Read More »
photo credit: Pink Sherbet Photography Very good reminder here about the way words get diluted, and then useless. In my early days in the PC industry all software was supposedly “user friendly.” And that phrase ended up mocking, humorous, a caricature of hype. I read a recent post by Tim Berry that listed five words that
Words That Dont Work In Ads Read More »
photo credit: Mzelle Biscotte Email marketing is all about customer retention. It’s about building stronger relationships with customers who already know you and decided that, yes, they want to keep hearing from you. They want to stay up to date on what you’re doing, they want to hear about new products, they want to hear
Successful Email Marketing Read More »
