photo credit: re-ality Many business owners who have a website for their business surprisingly do not have a list of goals that they would like or expect their website to achieve. This is the biggest and most common mistake of small business website owners. Why have the website out there if you are not even […]
photo credit: woodleywonderworks Having an active community behind you can increase sales, build your brand, and serve as your very own volunteer promotional army to help get your word out. But how do you go about creating one? How do you jump start that feeling of community on your site so that you’re able to
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Red Ferret: Quirky is a clever new community portal based around the idea of product development. Submit an idea, other members of the community vote on it and the winner product gets made in a factory and everything. The site promises to deliver a new product every few days, which is a pretty ambitious goal.
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photo credit: dustinj Everyone in business knows that you have a certain demographic or market that you target your products and services towards. There are several different markets that a business owner can target towards depending on what they are offering. Entrepreneur.com recently posted an article regarding your many different markets. Obviously with all of
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photo credit: Hochhaus-Stadtteile Okay, so your ready to hit the ground running and begin your marketing camaign that you are sure is going to be the biggest hit ever! But have you really sat down and contemplated all aspects of your campaign and marketing in general? Below are a few online marketing mistakes to avoid
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photo credit: woodleywonderworks Today in business rather than having one blog related to your company or a few blogs that you advertise on, more and more business owners are realizing that Brand related communities are the way to go for getting more traffic and business sent their way. But how do you create a truly
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photo credit: aloshbennett Even today you can see people sitting down with a cup of morning coffee or on their lunch break reading a newspaper. Even online newspaper reading is a booming trend today. Advertisers are reaping all kinds of revenue benefits from this medium, you can not afford to pass this advertising opportunity up.
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photo credit: guspim When opening a new business or even in an existing business, it is very important to survey your customers. There is so much information that a business owner can obtain from these surveys. Below are a few good reasons that you should survey your customers. Gaining feedback. Ask them what they truly
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photo credit: Olof S Consumers’ conversations have changed. What’s important to them has changed. The stories of their lives have changed and it seems like no one is paying attention. For example: If consumers are talking about eating out less often, then having “fun” at Applebee’s doesn’t seem like it fits (especially if mom or
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Comedy is its own special medicine. It is amazing what one laugh can do. If one laugh can work miracles, I can only imagine how healthy the people who read and contribute to ZUG are. There is a lot more to comedy than many of us know. We might enjoy laughing but what makes us
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