When Kristen and Chris Conn of Evanston wanted to help other parents find and buy safe, nontoxic merchandise, they turned to the Internet. The result wasMightyNest.com, an online business the husband-wife team launched in October 2009 that marries content and commerce to cost effectively reach busy parents. The Chicago Tribune reports that thanks to consumers’ […]
Online Shoppers Look To Buy From Trusted Sources Read More »
If you are one who often writes content for your business whether it’s a blog online or you are the content writer within your company, I’m sure that at some point in time you realize that your content sometimes is a little boring, blah or just doesn’t have that spark feeling to it. I recently
Gaining New Perspective On Dull Content Read More »
The idea of “free” has become extremely controversial in the technology industry, especially in the case of online content, reports Digital Trends. Rumors that favorite show streaming website Hulu will be charging for all of their content has most online-media-viewing junkies scared stiff. Sources for Hulu, after reaping the backlash of complaints, deny the rumors
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ReadWriteWeb is reporting that according to a new Forrester survey, almost 80% of Internet users in the US and Canada would not pay for access to newspaper and magazine websites. Those users who would consider paying for content are mostly interested in subscriptions. Only a very small number of consumers is interested in making micropayments
80% of US Consumers Won’t Pay For Online Content Read More »
photo credit: svensonsan When doing any sort of writing, especially for business, the biggest and most important goal is for you to generate as much traffic to your content as you can. Businesses won’t make money off of this content without the proper traffic reading it, following it, and spreading the word about it to
How To Spread Content No Matter What It Is Read More »
Website Magazine: Times are tough in the publishing world. And the news doesn’t seem to be getting any better. A new survey from PaidContent:UK and Harris Interactive polled nearly 1,200 UK readers and found that a scant five percent would consider paying for their “favorite” news site if it began charging for access. Close to
Consumers Say “No” to Paid News Content Read More »
 photo credit: jluster Many websites that I’ve visited have so much stuff on them, such as long drawn out information, ads over lapping each other, glitter, stories and so on, that I find it easier to just move on to a much cleaner and easier to read site rather than spend hours sifting through
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photo credit: jonfeinstein Fact is, you can get all of the fundamentals right and still end up with a lousy headline. Sometimes, the only way to improve isn’t being told what to do… it’s being told what not to do. Below are quite a few “don’ts” when writing your headlines that I recently came across
Headline Writing Dont’s Read More »
 photo credit: dailyinvention When advertising to the public, it is important to grab their attention right off the bat to make them want and almost feel like they need what you are advertising. But many of us ponder how to create such an ad that will accomplish just that. Here are some helpful tips
How To Make People Want Your Advertisement Read More »
photo credit: jluster If you don’t know the primary goal of your website or you have a variety of goals, objectives and ideals for your website than you may be suffering from what I like to call, “MPNS” or “Multi-Purpose No Success” syndrome. Pick the most important goal that you have for your website and
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