The Boston Globe: Dunkin’ Brands Group has signed a long-term deal that makes a Dunkin’ Donuts franchisee-owned cooperative the exclusive supply chain provider for all US Dunkin’ shops. The deal with National DCP will provide franchisees in new markets with the same product costs as franchisees in established markets. That will help the Canton-based company’s […]
Dunkin’ Brands, Franchisee Group Sign Supply Deal Read More »
RestaurantNews.com: Smoothie King, the 1973 creator of the nutritional smoothie, unveiled today its IAm1 campaign—a handle for supporting guests in their fight to stay fit in the New Year and beyond. The Iam1 campaign will take Smoothie King’s mission to relentlessly influence and help more and more people achieve a healthy lifestyle one step further
Smoothie King Campaigns For Better Health In 2012 Read More »
Franchising.net.au: Convenience retailer NightOwl has introduced Cheap Tuesday offers to get 2012 off to a good start and is promoting its discount deals on buses. Customers can pay $1 for a 500ml or 600ml Breaka flavoured milk, and purchase a 45gram chip bag in the Smiths range (including Twisties and Burger Rings) for $1. NightOwl
Bus Ads For Cheap Tuesday Deals At Nightowl Read More »
CSNews Online: Quick-service restaurant (QSR) chain McDonald’s has initiated a new method to drive in-store traffic. The fast-food giant debuted a mobile advertising campaign designed to ramp up its McCafé hot beverage sales, Mobile Commerce News reported. The ads, which use an iPhone application (app) from Pandora, identify the location of the smartphone user using
McDonald’s Begins Mobile Ad Campaign To Promote Hot Bevs Read More »
San Francisco Luxury News: Baristas Coffee, a local chain of “sexpresso†coffee stands, says it has a deal to develop a reality TV show based on its employees — “attractive girls who wear provocative costumes.†One scene not likely to make the cut: The federal lawsuit in September alleging the chain violated labor laws by
Seattle Coffee Chain Hopes For TV Show Based On Sexy Baristas Read More »
Entrepreneur.com: Apparently you can teach an old dog new tricks: Just look to the social media efforts of stalwart frozen dessert franchise Tasti D-Lite. The Franklin, Tenn.-based company, in business since 1987, has become the poster child for online engagement in the franchise world. Along with operating an active blog and providing in-store iPads that
How Tasti D-Lite Finds Success With Social Media Read More »
Franchising.net.au: Book retailer Dymocks has taken its innovative web-based publishing service live, launching the D Publishing model through www.dpublishing.com. Dymocks general manager of eCommerce, Michael Allara, said “We’re incredibly excited to reveal D Publishing. Unlike the conventional publishing model, D Publishing is driven by the author. The author can make decisions about book content, cover,
Dymocks Keeps On E-Trail With Web Publishing Launch Read More »
The Franchise Magazine: The Essex location of The Christmas Decorators has been decorating the county’s roads and houses with thousands of festive lights for the latest McDonald’s television advert. The advert features a large team of Santas furiously cycling away to get to their local McDonald’s and indulge in their special limited edition holiday season
The Christmas Decorators Light Up New McDonald’s Ad Read More »
Insurance News Net: Franchise businesses use a variety of tools and resources to ensure that their products and services reach valued customers, keep communication flowing within the system and reach new markets. Technology can be a powerful ally in all of these areas and this issue of Franchising World magazine connects you with industry experts
Technology Enables Franchises To Grow Brands And Reach More Consumers Read More »
Franchising.net.au: Christmas is coming and Mr Rental is on the case, boosting its customer enquiries by 10 percent compared to last year in the first two weeks of its seasonal promotional campaign that includes a strong digital element for the first time. Traditional advertising in TV, radio and an eight-page catalogue drop were supported by
Christmas Campaign Boosts Mr Rental [Video] Read More »
