Advertising and Marketing

Charley’s Grilled Subs Announces New VP Of Marketing

Franchising.com: Charley’s Grilled Subs, the world’s leading Philly Steak chain known for signature made-to-order sandwiches, has named accomplished marketing veteran Mike Cassar as the company’s new Vice President of Marketing. Cassar, a leader in branding, digital marketing and franchise relations, is tasked with bringing the unique brand personality of Charley’s to life. He has extensive […]

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Dutch Bros. Arizona, Targeting Growth To 20 Locations, Selects Zion & Zion As Agency Of Record

MarketWatch: Committed to serving its customers with consistent quality product and friendly, enthusiastic service matched by none, Dutch Bros. Arizona, the statewide Arizona franchisee of Dutch Bros. Coffee Drive Thru, has selected Phoenix area advertising, public relations and social media agency Zion & Zion to handle all of its marketing, advertising, public relations and social

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Restaurant Social Media Index: Ramon De Leon, Domino’s Franchisee

Nation’s Restaurant News: Ramon De Leon started with Domino’s Pizza in Chicago in 1986 as a delivery driver, but has since become widely known for his social media prowess. De Leon is the marketing mind behind a six-unit Domino’s franchise group in Chicago, and he speaks frequently on how businesses can use social media effectively.

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Boost Your Business With Simple Marketing Tips From The Maids

Franchising.com: Like any small business, franchises need to differentiate themselves from their competitors and continually reach out to potential customers in order to record growth and be successful. One big advantage franchises have over other businesses is that they begin their enterprise with a solid brand name, and if you’ve chosen franchisors wisely, a great

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MakeSigns.com Provides Custom Menu Printing For Hungry Howie’s Pizza Locations

San Francisco Chronicle: Makesigns.com has been selected by Hungry Howie’s Pizza and Subs, Inc. to provide customized menu printing for new menu displays in their franchise locations. Hungry Howie’s Pizza recently updated the look of their logos, store décor, and advertising graphics. Incorporated in these changes are new standardized, easy-to-read menu displays. These new menus

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The Interface Financial Group (Ireland): Why Work For Money When Money Can Work For You?

The Irish Franchise Magazine: If you’re a business professional looking for an alternative to ‘corporate’ life, The Interface Financial Group offers a unique opportunity. The ultimate professional franchise The current economic situation provides an excellent opportunity for Interface Franchise Owners. Small business owners need working capital but banks are unwilling or unable to provide it.

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BrandMuscle, Inc. Wins Award For Making Digital Marketing More Accessible To Dealers, Franchisees And Sales Agents

PR Newswire: ExactTarget, a leading global provider of on-demand email marketing and interactive marketing solutions, recently presented BrandMuscle its “2011 Embedded Partner of the Year” award at the company’s annual user conference in Indianapolis, Indiana. The award recognizes BrandMuscle’s innovation in digital marketing and in creating a seamless brand experience for companies that rely on

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Franchise Spotlight: Pinkberry’s Guiding Principles For Social

SmartBlog: Upscale frozen-yogurt franchise Pinkberry opened its Harvard Square location in April with what every business would hope for: lots of customers. However, long lines pushed some upset customers to start tweeting about their experience. The corporate social media team of two was monitoring the gripes on Twitter and reached out to that store location,

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