Social Media

The Bright Side To Social Media

A December blizzard buried the Spot Dessert Bar in two feet of snow. When that happened, business dropped considerably. Worried what it might mean for their business, they took to the Internet and brought those customers back. The Wall Street Journal states that it was because of the offer of half-price hot drinks being offered

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Cool Biz Idea: PhotoBoxi

Trendspotter Springwise reports PhotoBoxi is a sleek, portable and interactive digital photo booth that dispenses free photos while capturing consumer data, generating leads and facilitating social network marketing. How it works? Consumers pose for free digital photos using the rented self-serve booth at a venue or event. Those photos then get instantly delivered to their

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Small Bizs Shun Social Media

Social media may get all the ink, but it is not getting most of the dollars — at least not from small businesses, says a new report. Inc.com reports the majority of small companies will plow most of their marketing funds into traditional websites and e-mail, says a report by online survey firm Zoomerang and

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